Ready to rock your
DIY product photos?

Grab my free product photography quality checklist!

Click for free instant access!

DIY Product Photography For Handmade Sellers

Because better photos leads to better sales

Are your product photos up to par?

Click below to get my free Product Photography Quality Checklist and find out!

Picture Profit Academy

Courses for handmade and Etsy sellers who want to learn how to take their product photography (and in turn, their sales) to a whole new level of awesome.

Join over 450 students already enrolled and learn to create gorgeous product photos for your Etsy shop that will have customers swooning over your products and hitting that add-to-cart button faster than you can say cha-ching. Because better photos leads to better sales!

Enroll in courses that cover the three most important aspects of product photography –  lighting, editing, and styling – to master the most challenging areas of DIY product photography and never dread “photo day” again. Heck, you might even find yourself enjoying taking photos of your stuff!


Why learn from me?

As a product photographer, I’ve worked with handmade and product-based businesses from across the globe, shooting their awesome products in my own studio and helping them grow their sales through killer photos. I have also had the pleasure of providing education to handmade sellers on how to DIY their own product photography through in-person workshops, my blog, Facebook groups, webinars, and now, online courses.

I'm a product photographer by trade and a handmade business cheerleader by heart. As a lover of all things handmade and small biz, I’ve seen the all-too-real struggle when you’re trying to figure out how to create images that look like they were taken by a pro, while avoiding the hefty price tag of professional photography. I’ve seen and felt the void of this kind of education in the handmade community. And I’m so stoked to be able to fill it.

How To Learn from Me

My Story

I'm a small-town East Coast girl recently returned to my roots in Nova Scotia, Canada, from working as a product photographer in the big city of Toronto. Even though I love being a photographer, something was missing. I wanted to help people. And, being a bit of a free spirited, go-where-I-want kind of girl, I also wanted to build a business that would allow me to work from anywhere I chose to live – specifically, my tiny, rural, ocean-hugged province of Nova Scotia. My journey has led me to build Picture Profit Academy, an online photography school for awesome handmade sellers who create beautiful things and just want to take great photos of their stuff so they can find success doing what they love. To date, Picture Profit Academy has enrolled 450 students who are now ROCKING IT with their product photography. 

And as for me, I'm living my best life in a place that looks like it was painted by Bob Ross with my beautiful son, two awesome dogs, and one phenomenally supportive husband. You can learn more about me by clicking below.

Read More

Awesome Images Lead to Better Sales

It's just that simple.


From the Blog

View Blog

Get in Touch

I would love to hear from you

Your Name (required)

Your Email (required)


Your Message

  • It's summer, and I'm going to step away from this scene (my computer) for a while.
Oh, you'll still hear from me here, on my blog, and in my Facebook group, but I'm making a conscious effort to do less work and have more fun. I've got a busy fall ahead of me so it's time to rest and recharge.
This is off topic from product photography, but definitely not from business. Do you take time to relax and recharge? What do you do? I'm looking forward to beach days with my little one, tending to my garden, and reading lots of books. 😊🌹🏖️📖
  • Strawberry season is wrapping up around these parts and I am sad because oh my... Nova Scotia strawberries are THE BEST.
But let's talk about this photo.
I snapped this after dinner when the inspiration hit. I used my white washed wood vinyl backdrop, natural light, and a foam board board for bouncing light. To be honest, the light sucked. It was in the evening, long after the sun has left the front side of my house and the light that came in through the window was low and cool.
Nothing editing can't fix though! I popped this sucker into Lightroom, brightened the image, and warmed it up (a lot), and now it looks like it was taken under near perfect lighting conditions. The beauty of editing is really so awesome.
Has editing ever saved a photo of yours? Tell me about it!
  • I just had to share this face. It's my favourite little face (even when it's cover in peanut butter). This little one is my VP in charge of cuteness, laughs, and cuddles (even if he is too independent to cuddle with his Mama anymore).
  • Let's talk about showing scale!
Showing scale in your product photo is REALLY important for most things. Unless you sell a product whose size is widely recognized and understood (like a pen or a pencil), then you should somehow demonstrate the size of you product.
But this should be done carefully. PLEASE don't put a quarter in your photo to show scale. That is sooo "cheap ebay knockoff". You're better than that. Your product is better than that.
What's my favourite way to show scale? I'm glad you asked! Remember that time like 6 seconds ago when I mentioned those widely recognized and understood sized items? Use one of those for props, as pictured here. Also, big thanks to my student Beth from @rockinyournotebook for sending me this freakin' gorgeous notebook to photograph!
Another simple way to show scale is to use an actual human. Hands, face, have them model it or hold it... Doesn't have to complicated. (see yesterday post for an example)
How do you show your product's size in your photos?
  • Let's play a game!
Who can guess my lighting setup for this photo?
I'm also going to use this photo to do a little self-critique, pointing out some flaws so that you can learn from them.
(Full disclosure, this was a photo I took for the purpose of this post)
Here's what I don't really like. The label is a bit too reflective (a little shine is fine, but parts of it are hard to read). Also my hand looks weird, which the heel of my hand looking too large. Did you know that whatever is closest to the camera appears larger than things that are farther away? Yeah. That's why I look like my wrist is giant and my fingers are tiny.
What I do like about this photo is that the lighting is fairly even and I am showing the scale of the container by holding it in my hand.
Now back to that lighting setup - what do you think it is? If you get the answer right, I'll drop your name and shop in an IG story and you'll get full bragging rights! #worthit
  • Ahhhh, time. The most valuable currency we have, especially when it comes to running your own business. The phrase "time is money" is totally legit when you're a business owner, amiright?
Question for ya - how much time do you spend taking photos of your products? Does it take you as long as it took to create the product in the first place? Longer? ⠀⠀⠀⠀⠀⠀⠀⠀⠀
As a handmade seller, you should make it a goal to take and edit great product photos as fast as possible. Your product photography process should be efficient and streamlined.  I am ALL about helping my students master a simple and quick process for their product photos. Because hey, time really IS money.
Here are a few tips to help you speed up that product photography process:
- Whenever possible, take photos of several of your products at once. Setting aside a day or afternoon as "photo day" can maximize the time you spend taking photos. You can set up your shooting area, have all of your props on hand, and focus in on your photos for a few hours.
- Bulk edit. Once you've taking a whole bunch of photos at once, you can load your photos into a program like Lightroom and apply the same edits to a whole bunch of photos at the same time. You might have to go back and tweak a few here and there, but it's a massive time saver.
- Be prepared. Kinda obvious, but totally valid. Have your battery charged, space available on your memory card or phone, all of your props clean, on hand, and ready for use, your product clean/polished/steamed, and your lighting setup ready to rock.
All that being said, the biggest time saver is confidence in knowing what you're doing. Learning and practice is what it's all about! ⠀⠀⠀⠀⠀⠀⠀⠀⠀
Got any other time saver tips? I'd love to hear them!

And speaking time, my product photography course Snap, Sell, Succeed is currently open for a very special and brief birthday enrollment AND it's $100 off until the end of the day. Check it out via the link in my profile!hi
  • Let's chat a bit about using props in your product photos.
The key to successfully including props in your product photos is for your product to totally remain the star of the show. There shouldn't be a question about what's for sale, no where else for the eye to linger, and nothing else in the photo that should steal attention. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
Carefully choosing props is crucial (they should be a good fit for your product and brand), but placement is what determines if your product will pop or not. There are a few tricks that help with this.
One, make your product fill more of the frame than any of your props. Two, make your product (literally) the center of attention. It should be centered in the frame of the image. A couple of other tricks to make sure your product stands out - have the props be in the background and out of focus (like in this photo), or have them peaking in from outside the frame. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
Tell me - what props do you use? How do you make sure your product is the star of the show?
  • I interrupt my regularly scheduled programming to get mushy talk about this guy. My best friend, partner, and generally best guy I know. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
He's the behind-the-scenes reason why I'm able to teach product photography to makers. There would be no free webinars, product photography challenges, blog posts, YouTube videos, and especially no Snap, Sell, Succeed without him.
Shortly after having our son, I set my sights on developing SSS. If you're not familiar with it, it's my complete and comprehensive product photography course for handmade sellers. It's a 45+ lecture powerhouse that took weeks to develop.  I worked long hours creating it, while he took care of our newborn. He changed diapers, entertained, comforted, fed, and put to sleep our little bean. I was still there and stepped in when needed, but he was the one who took on the majority of his care.
He never once complained. Or suggested I work less. Or asked if it would be worth it. He was (and still is) tirelessly supportive, and has done nothing but encourage me and lift me up when I needed it.
Grateful as hell for this guy (and the little one too!). So now that I've shared Mr. Amy Takes Pictures with you, who's your behind-the-scenes super hero?